Performance Marketing & Ads

Maximizing ROI with Facebook & Google Ads

Anyone can run ads. But not everyone can run profitable ads. With rising competition, businesses waste money on poorly targeted campaigns. Here’s how to ensure your Facebook and Google Ads deliver maximum ROI.

1. Define Clear Goals

Are you aiming for leads, sales, or awareness? Every campaign must start with a SMART objective.

2. Nail Your Target Audience

Facebook: Create custom & lookalike audiences. 

Google: Use in-market & affinity audiences.